India’s first chain of Fitness Café FitZup Café launches in Mumbai

FitZup is all set to launch FitZup Café – India’s first chain of Fitness Café which is designed to focus on easy buying of lifestyle nutrition products and experiencing more than 50+ healthy recipes made with all natural and organic products by FitZup. The aim is to create awareness of how nutrition is important in everyone’s lifestyle and buying products is not a task.

The first FitZup Cafe is primed up to launched in Andheri at the renowned MultiFit Gym which has a Pan India presence.

The Global Fitness movement has slowly but successfully proliferated our nation and has revolutionized the way we look at Wellness and Fitness as a part of our cohesive development! And, at FitZup they pledge to accelerate and felicitate this Fitness drive with a newer international perspective of Holistic living!

FitZup has more than 100+ products and more 50+ in making which are specially designed and curated by experts with decades of experience.

FitZup Café will be a retail and service model both where FitZup products will be sold and recipes made of can be experienced by health aficionados. It will be a community place for everyone who believes in Fitness.

Mr. Neeraj Mishra, Co- Founder FitZup shares, “In the coming 3 years we are targeting Indian geographical landscape. These Café will be made accessible to the masses via Gyms, Clubs, Society Clubs, Corporate Park, Malls, Cinema-Multiplex, Hospitals and Hotspot Standalone Café’s. We have a target of 200+ Café’s. These will be through Company owned and Franchise model. I belive in a cohesive healthy lifestyle module for a holistic healthy living and natural wellness. These one of kind Café’s will certainly help us in achieving our set goals.”

Samir Kapoor (PhD), Co-Founder & MD, MultiFit said, “Fitness industry is one of the fastest growing and most attractive sectors of the world, accounting for over 22{2cb06f42ddc66cf70b5932cd822494d08be813b22fe747a0a6773f2305a2978c} of the entire Wellness business pie. An absolute necessity of the hour both from a mental and physical stability point-of-view is the imperative need to remain fit. Fitness thus in the Indian scenario is no more a luxury or a choice, but needs to be bracketed as a basic essential of day to day life – an essential commodity such as food, education, health, etc. We are proud to be associated with FitZup Café and believe together, we will be able help our members live a healthy lifestyle.”

TV celebs like Sreejita Dey, Pooja Gor and Raj Singh Arora, Srishty Rode, Pryanca Talukdar and Food Bloggers like Karthik of Nihayati Bhukkad, Raj of Indian lifestyles and Meet Shah of Mumbai Lifestyles were present for the grand launch

Fitness in true sense is the ultimate race towards healthy goals with no finish line. And, with great courage and determination one can achieve it and FitZup is detrimental in bringing a change in our society.